The building is owned by Domino Sugar Refinery developer Two Trees Management
Only two years after moving its headquarters to Williamsburg, Vice Media has announced it will be expanding to a 74,000 square foot space in Two Trees Management’s 55 Washington Street in Dumbo.
The media company signed a lease for 30,000 square feet and Carrot Creative, Vice’s creative advertising agency, will take a 43,700-square-foot space, according to the Commercial Observer (h/t TRD and NYP). The lease details are unavailable, but according to CoStar group data, the average asking price for commercial space at 55 Washington is $46 per square foot. The 109-year-old building has 448,300 square feet available.
In 2014, Vice outgrew its space in Williamsburg and took over local performance venue Glasslands at South 2nd and Kent Avenue. After acquiring beauty and fashion brand development firm Starworks Group in July, the company has been looking for a bigger space. Alongside its new digs, Vice will be keeping its original headquarters in its current location, according to the New York Post.
VIce’s new locale is only made possible by the move of e-commerce business Etsy’s, which currently occupies around 80,000 square feet in 55 Washington but has outgrown the space. Etsy will be moving to nearby Dumbo Heights at 117 Adams Street and 55 Prospect Street later this year.
The move is a marked upgrade for Carrot Creative, which was already based in Dumbo but only had around 5,500 square feet at 45 Main Street, another Two Trees Management building.
Other businesses also join Vice Media’s move to Dumbo— Flocabulary and Equinox are also slated to occupy space in 55 Washington.
- Vice and Its Subsidiary Taking Over Two Tree’s 55 Washington Street [CO]
- Williamsburg Venue Booted By Vice Reemerges In Bushwick as 'Elsewhere' [Curbed]