Thursday, 30 June 2016

See What the Sony Building's Condo Conversion Would Have Looked Like

Plans once called for its conversion into 96 apartments and a hotel

It’s now old news that the Sony Building’s conversion to high-end luxury condos and a hotel are a definite no go, but it sure is worth checking out what conversion might have looked like. The Real Deal has scored several interior renderings of the project that were released as part of "soft sales" marketing materials this past January to "friends and family" of the developers.

In his design, Robert A.M. Stern tried to pay homage to the current building’s architect Philip Johnson, according to TRD, with his use of marble and bronze. The marketing materials revealed that the apartments would have had heights anywhere between 11 to 16 feet, kitchens would have been equipped with rosewood cabinets and inlaid stone floors, and the master bathroom would have been fitted with Turkish onyx and Italian marble.

The renderings also reveal the building’s sprawling motor court, the three-story lobby, and a swimming pool. After struggling to obtain the requisite funds and amidst the slowing luxury market, developers Chetrit Group and Clipper Realty decided to sell the building in April this year. That sale was finalized earlier this month for $1.4 billion, and the new owner, Olayan America, plans to largely restore the building and offer it up as office space.


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